| Harman Announces SM58 Trade In Deal |
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| Tuesday, 29 April 2008 18:43 | |||
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The deal is simplicity itself for customers. When prospective purchasers enter a store to buy an AKG D5 and bring their old SM58 with them, the dealer gives the customer the AKG D5 at a £20 discount in exchange for the Shure mic, then returns the SM58 to Harman's Freepost address (FREEPOST HARMAN PRO UK). A £20 credit will then be added to the dealer's trading account with Harman Pro UK.
Harman Pro UK Sales Manager Gary Dent commented: "It's now a year since the D5 was launched and we've seen a fabulous response from the industry and professional live sound engineers all over the country; everyone agrees that the D5 is our best live mic for years. We thought it was time to give people a chance to replace their worn-out vocal mics with the latest in high-quality modern vocal mic technology. With a trade-in scheme like this, simplicity is the best approach, which is why we've made it as easy as possible for customers and dealers. Shops should see a further upsurge in D5 sales, but without any extra paperwork or complicated bureaucracy."
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