Ukslc.org News Company News Rosco Brings On Board European Mural Product Manager

Rosco Brings On Board European Mural Product Manager

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Wednesday, 21 March 2007 20:58

lex_verstraaten_ Rosco has long been in the business of manufacturing, supplying and renting scenic backdrops to the film and TV industries and has a diverse and extensive library of standard images to choose from.  The prints are extremely high quality and the Award winning Day / Night range enables users to switch from a daytime vista to a night time version at the flick of a switch.

However, for those times when directors need a specific image, or for when the view must be from an unusual angle, Rosco is able to create a bespoke backdrop to the most exacting specifications.

For a product and service with such potential, it is only fitting that Rosco has just employed Lex Verstraaten - formerly of Dutch Rosco dealer, Controllux - as European Mural Product Manager, with the specific remit of developing Rosco's opportunities in this market and working with clients to make projects as seamless as possible.

Says Rosco Europe's managing director Kees Frijters, "Murals have long been one of Rosco's ‘hidden core products'. The success of this line has been phenomenal in the US. The potential in Europe is huge. It's time we gave this product range the dedicated attention it deserves. Lex Verstraaten is the perfect addition to the Rosco team to achieve that."

Lex comes to Rosco with some 18 years of experience in the theatre, TV and film industries and brings with him a raft of product knowledge and industry contacts.

Verstraaten is clearly excited about the prospect of working with Rosco: "Rosco's product range is extremely wide and each product carries the Rosco quality stamp," he says. "Murals have made an enormous impact in the US market and I'm delighted at the opportunity to take them to the level they deserve in Europe."